Beauty Buzz

Diamond Packaging Lauded for Special Effects

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By: Jamie Matusow

Editor-in-Chief


Diamond wins an award for its Sunflowers carton.
Diamond Packaging won four awards in the 20th annual Foil & Specialty Effects Association’s Gold Leaf Awards Competition, an industry showcase for foil stamping, embossing, and other specialty effects. Entries were judged on several criteria including design, execution, and level of difficulty. Diamond received one Gold Leaf, one Silver Leaf and two Bronze Leaf awards.

The Silver Leaf award was presented in the “Difficult Application on a Folding Carton” category for Elizabeth Arden’s Limited Edition Sunflowers packaging. Judges said the overall presentation “imparts unusual depth and distinction through creative design, material selection, UV matte and gloss spot coating, embossing, and debossing.” The graphics were enhanced with embossed sunflower petals on the front and rear panels and debossed text on the side panels.

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